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Hyperlink
How to add a link to a text
To add an external link to a text in the Creative, select the Text container and open the Standard Text box:
Insert your website and text to be linked within <a> tags, following the pattern: <a href='YOURWEBSITE'>TEXT</a>. Check the example below:
If you want the URL to open in a new tab, just add target="_blank" attribute after the link address: <a href='YOURWEBSITE' target="_blank">TEXT</a>.
Done! Don't forget to test it out using the Live URL (not the preview mode).