How to add a link to a text

To add an external link to a text in the Creative, select the Text container and open the Standard Text box:



Insert your website and text to be linked within <a> tags, following the pattern: <a href='YOURWEBSITE'>TEXT</a>. Check the example below:



If you want the URL to open in a new tab, just add target="_blank" attribute after the link address:  <a href='YOURWEBSITE' target="_blank">TEXT</a>.



Done! Don't forget to test it out using the Live URL (not the preview mode).