Infographic Scripts

A good infographic outline:
  • Provides content for the infographic and ​typically consists of headline, intro text, and listing of main data points.
  • Is engaging, informative, and actionable
  • Follows the directive of the Creative Brief
  • Is conscious of the infographic audience
  • Is properly sourced
  • Is free of grammar/spelling errors
  • Is delivered on time
  • Does not read like an article

For projects that don't include writing services: brand guidelines, white papers, and any other documents that provide direction or explain the product are always helpful, but the most important thing to provide to the designer is visualization-ready content.

Simply put: Final Copy!

We have created a guide to help explain what this means and provide examples.


Download the guide below to learn more!